Automation is a game-changer in investor relations, making it easier to stay on top of routine communications. However, many worry that automating emails and announcements could make interactions with shareholders feel impersonal. The key is finding the right balance between automation and personalisation, and Relait makes this easy.

Automate Routine, Personalise Where It Matters

With Relait’s Email Automation feature, you can set up automatic updates for routine communications like ASX announcements, quarterly reports, and shareholder notifications. This frees up your IR team to focus on high-priority tasks while ensuring that shareholders are always kept in the loop. Our AI-generated content always has a 'human-in-the-loop' step, so you still have full control on what message you want to send.

Real-Time ASX Announcements

Keeping shareholders informed of market-moving news is crucial. Relait’s Automated ASX Announcements ensures that every important update is published to your portal in real-time. The platform also provides AI-Generated Summaries, offering a concise breakdown of each announcement, making it easier for shareholders to digest the information quickly.

Maintaining Shareholder Engagement with Personalised Insights

One size doesn’t fit all when it comes to shareholder communication. Relait’s distribution lists allow you to control what messages you are sending to which shareholders. There are dynamic lists that automatically update, such as the Top 50 shareholder, of custom lists to control each individual in the list. You can then send targeted updates to specific segments of your shareholder base, ensuring that they receive information most relevant to them. This customisation ensures that your communications feel relevant and timely, helping you maintain a personalised approach even when using automation.

Automation doesn’t mean sacrificing the human element of investor relations. With Relait, you can automate routine tasks while maintaining personal, thoughtful communication where it counts. This approach allows your team to be more efficient without losing the personal touch that builds lasting shareholder relationships.