
Background
PARKD LTD is an innovative construction technology company reimagining car park design and delivery with its modular, lightweight concrete solutions. Their proprietary system significantly reduces build times and costs, positioning PARKD as a leader in efficient and adaptable parking structures across Australia.
Challenge
As PARKD's profile in the market grew, so did the need for more efficient, transparent, and timely communication with their investors. The company was reliant on a traditional investor relations process that involved multiple layers of approvals across corporate advisors and executives. This not only delayed critical announcements but also incurred significant costs in advisory fees. PARKD sought a streamlined, cost-effective solution to enhance engagement with both current and prospective shareholders.
Bespoke Investor Centre
A tailored landing page consolidating company news, investor comments, and marketing materials.
Automated ASX Announcements
Instant posting of ASX announcements to keep stakeholders informed in real-time.
Interactive Investor Engagement
An investor comment function to foster two-way communication.
AI-Generated Content
Automatic generation of announcement summaries, social media posts, and EDM campaigns to save time and ensure consistency.
Engagement Analytics
Detailed reporting on engagement metrics to track interactions and assess the impact on share price and liquidity.
Time Efficiency
What was previously a layered, time-consuming process became a streamlined, two-step workflow.
Cost Savings
PARKD reduced advisor fees by thousands of dollars thanks to Relait's automated content generation capabilities.
Enhanced Engagement
Real-time investor engagement, with the ability to track activity and responses, fostered a stronger connection with shareholders.
With Relait now embedded into their investor relations strategy, PARKD LTD plans to continue leveraging the platform's capabilities to maintain consistent, transparent, and engaging communications as the company scales further.
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